Alexander McQueen’s Haunting Majesty

By  July 22, 2013

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Edie Campbell has reigned in some huge campaigns this season, including Lanvin, Jil Sander, and Marc Jacobs, but her new turn as the face of Alexander McQueen can be described in one word: regal.

After walking in the Fall 2013 show for the fashion house back in March and rocking the label this summer, Campbell was used to getting dressed in “crafted objects,” complete with layers of corsets, panniers, and skirts to embody the Virgin Queen. “I have to admit they’re not hugely comfortable to wear!” the model explained to Harper’s Bazaar UK. “[I]t’s not like whacking on a shirt – you very much have to be dressed in it by somebody who knows how all the layers fit together. There’s a complexity to Sarah’s pieces – in the way they were conceived, and also in the ultrafine craftsmanship – it’s mindblowing.”

In the haunting images snapped by David Sims, who shot Marc Jacobs’ first beauty cosmetic ad, kept up the mysterious flair by encasing Campbell’s head in one of Sarah Burton’s gilded head cages throughout the spread. But don’t worry, the British beauty felt adorned rather than trapped. “But I don’t think it’s at all about the idea of caging or entrapment – it’s much more to do with glorifying and bejeweling somebody,” she told the glossy. “There’s nothing misogynistic about it. It’s the highest form of pageantry – they’re practically works of art.”