Dolce & Gabbana's The One for Men
From: Frillr   280 days 20 hours 26 minutes ago
Channel: Fashion

P&G Prestige Products will launch Dolce & Gabbana's The One for Men in March 2008. According to WWD, sources estimate that the men's fragrance could generate $100 million in global retail sales in its first year on counter.

Stefano Gabbana
talks to WWD about the fragrance will will be launched by the face of Matthew McConaughey.

"I wanted to create a real man's fragrance," said Gabbana, who emphasized the word "uomo."

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