Playboy is adding a luxurious touch to its scantily clad empire. The magazine is partnering with Cushnie et Ochs to craft a limited edition harness leather bra that will be part of a series of designer delights for its new Playboy Store website. According to Women’s Wear Daily, the bras will launch today during Art Basel at a pop-up lounge at the Playboy A$AP concert at the Dealno Hotel where Playmates will sport the sexy new piece. Cushnie et Ochs sexy slip dresses with its signature cut-outs and slits made for the perfect match and open the brand to a new audience. “Playboy is such a quintessential brand,” Carly Cushnie told the publication. “They told us where they’re heading and the sort of people they’re working with, like Jenne Lombardo and Neville Wakefield, and we though we could do something really cool and edgy and special.”
Available at PlayboyStore.com for $695.