Editor’s Pick: Mara Hoffman x Havaianas

By  May 12, 2014

MaraHoffmanHavianasDiscover your next obsession with our Editor’s Pick series, must-have products for your home, wardrobe, makeup bag, and office curated by Glam editors.

It’s only May, but I’m already itching to hop onto the NJ Parkway and get to the shore as quickly as I can. Given my seasonal dedication to achieving a killer tan and making it to all of my favorite ice cream shops before the end of August, my beach staple is a good pair of flip-flops to take me straight from my beach chair to my vanilla-chocolate swirl.

Beach flip-flops are the kind of accessory that should be replaced year after year (assuming, that is, they don’t get lost anyway), so naturally I’ve been on the hunt for a new pair. Well, Mara Hoffman has answered my prayers in the form of vibrant, un-lose-able Havaianas. A self-acknowledged “print enthusiast,” the designer applied her “’Mara Hoffman filter’” to Havaianas to yield a brightly colored collaboration. Of the collaboration, Hoffman said, “It was kind of a no-brainer marriage. We both represent the same free-spirited, travel aesthetic and it was fun to be able to expand into a category that we don’t do on our own—they’re the go-to for flip-flops and it was awesome.” That it is, Mara, and that’s why I bought three pairs. (sharing is caring, right Mom?) - Lauren Kaplan

MaraHoffman.com, $44