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Generation Knowâ„˘: Inside the Movement
By Nealeigh Mitchell February 19, 2013
Young girls soak up a lot of bogus information about their vaginas and periods, thanks to television and their friends. According to a U by KotexÂ® poll, more than half of them say that most females their age are misinformed about vaginal health. Itâ€™s more important than ever to debunk sillyâ€”and potentially harmfulâ€”feminine wellness myths. Starting now.
The inspiring mission of U by KotexÂ® Brand’s new Generation Knowâ„˘ programÂ is to drive real social change about a significant part of being a girl. By encouraging thousands of girls globally to speak out and up about menstrual misinformation, the truth will triumph. All it takes is action.
So how can you take part? Simple. By lending your voice to one of these four projects.
Bust a Myth
Change the Message
Spread the Word
Rememberâ€”the revolution starts with you, so ask your friends to join in, break the silence, shift the conversation, and help the next generation of young ladies. And it doesnâ€™t stop there. Take any of the actions above at generationknow.com, and U by KotexÂ® donates up to $500k to Girls for Change. Now thatâ€™s progress.
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