Gisele Bündchen Is the New Face of H&M

By  May 01, 2013

While Beyoncé has a lock on summer styles, Gisele Bündchen is ensuring the fall won’t cool things down as the face of  H&M’s Fall/Winter 2013 collection.

Though images from the campaign won’t be released until the end of summer, Vogue UK featured a behind-the-scenes shot of Buüdchen sporting a black coat  at the London shoot while Public snapped a few shots of her wearing a white cable knit sweater beneath the coat.

The Brazilian beauty is no stranger to the retailer as she previously fronted its Spring 2011 campaign with Daniel Jacskon behind the lens. She is also in good company with a slew of runway regulars who have recently partnered with the brand, including Daphne Groenveld, Joan Smalls, Liu Wen, and Lindsey Wixson, who are all a part of the recently released New Icons collection.

Though it’s just a peek of what’s to come, we’re dying to see the final results!