Kate Moss Is the New Muse of Kerastase

By  February 15, 2013

Kérastase has had a fabulous Fashion Week, and it’s getting even better!

Kate Moss, who is currently the face of Rag & Bone, Givenchy, and more has just been named the face of the hair brand’s newest styling collection called Couture Styling, serving as the inspiration as well as being featured in an upcoming campaign. Moss worked with legendary hairstylist and artistic director for the brand, Luigi Murenu to show the range of styles the new styling products can achieve. “I have been using Kérastase products for years and was excited when this opportunity came up to collaborate with the brand,” she said. “I am happy with the images – I like the way my hair is styled – all completely different styles from one another, but all representative of my unique style.”

While we’ll have to wait for the ads to arrive in May and the new styling collection to hit shelves in June, we can pass the time a behind-the-scenes video of Moss shooting the campaign. Check out the video below: