Lucy Hale Meets Mark

By  June 11, 2013

Lucy Hale is putting an emphasis on the pretty of Pretty Little Liars as the newest face of Mark.

Following in the footsteps of Twilight alum Ashley Greene, Hale will make her first appearance in the brand’s 10th Birthday Magalog come August. The actress, who’s started work on her debut album, will also serve as the spokesperson for the m.powerment by mark campaign, the brand’s philanthropic effort to breaking the cycle of dating abuse and partner violence against young women.

Hale jumped at the chance to work with the fashion and beauty brand after serving as the face of Bongo’s Spring 2013 campaign. “I’ve been a fan of mark’s products for years, but it was important to me to work with a brand that is truly about beauty on the inside and the outside,” she said.

We can’t help but wonder if her character, Aria Montgomery, will be wearing a bit of Mark during tonight’s season premiere. We’ll just have to wait and see!