Olay Brings Skincare Systems to the Drugstore

By  January 24, 2013

DRUGSTORE BEAUTY AIN’T WHAT IT USED TO BE. If you’re the sort who assumes that beauty products that don’t retail at department stores are somehow automatically inferior, let me disabuse you of that notion. There are incredible, high quality, totally awesome beauty, hair and skin products to be found in the aisles at CVS, Walgreens, Duane Reade, Target, Walmart etcetera, and if you’ve moved away from tried and true beauty brands found at the drugstore, I encourage you to go take another look. Olay has stepped up the game to another level.

The brand once beloved for the “Oil Of Olay” that your mom may have used back in the day is now all about dermatological innovation. There are two great Olay skincare systems on the market, targeted at consumers who want that cleansing brush experience but can’t justify the department store price point. The Pro X Advanced Cleansing System is designed to provide professional anti aging results. The new Fresh Effects Powered Contour Cleansing System is targeted to deep cleaning and acne prevention, and provides gentle vibration instead of the more intense movements of the leading rechargeable cleansing brush. Not a bad deal at $14.99.


Contributing Editor, Patrice Grell Yursik is the creator of Afrobella.com, one of the first blogs to celebrate the beauty of natural hair and ladies of all skin tones and sizes. Affectionately called the Godmother of Brown Beauty Blogging, Patrice takes her readers inside unique beauty, fashion and cultural experiences.