Urban style-queen Rita Ora has partnered with Adidas, officially confirming the talked about collaboration via her Instagram page. On January 11th, the “R.I.P.” singer uploaded a shot of a computer screen reading, “Rita Ora x 2014 Adidas originals brand partnership.” Since then, she’s given us a glimpse of one of her upcoming designs: a pair of Adidas Original Superstars with a bronze front cap. The photo’s caption reads, “LA!!! When you ever see a shell toe with a METAL toe? NEVER! But it’s coming @adidasoriginal.”
Adidas followed up by also confirming the fall/winter 2014 collaboration yesterday, posting a shot of Ora in a retro Rebecca Minkoff spring 2014 floral and checkered mini dress, gold sunglasses, and a pair of the brand’s Superstars Originals in the black colored three-stripe style. Designer Rebecca Minkoff regrammed the photo, loving that the stunning Ora had rocked her flirty frock for the photoshoot.
Ora joins former famous partners of Adidas like Jeremy Scott, Selena Gomez, Big Sean, Stella McCartney, and Kanye West. With fellow singer Solange Knowles having just become the art director and creative consultant for PUMA, it looks like the sneaker business is one that celebrities are eager to get in on. We wonder who will be next!