Robert Pattinson Is the New Face of Dior Homme

By  June 12, 2013

The rumors were true! Robert Pattinson is trading in his fangs for a fragrance bottle as the new face of Dior Homme.

Pattinson follows in the footsteps of smooth stars like Jude Law, Alain Delon, and more.

Pattinson stepped in front of the lens of Romain Gavras for the commercial and Nan Goldin for a campaign that supposedly surrounds him with lovely ladies. This should come as no surprise for the Twilight alum who has become the object of affection to a legion of loyal fans. We’ll have to wait to see the ad stateside though; according to a press release from Dior, it’s only being shown in Europe and Asia, except for the UK, China, and Japan.

While no further details of the campaign have been released, Twi-hards and cologne connoisseurs alike are sure to be clamoring for peek at the final result.

Update: Fashion Week Daily snagged a sneak peak of Pattinson’s upcoming ad, thanks to Instagram! The image was snapped at a Soho House party in Hollywood, but the fashion house hasn’t commented on the photo.