Style Scoop: Anna Wintour Lands New Gig, Jenna Lyons On Shoes and ‘Shiny Ponies,’ Lily Aldridge Launches Clothing Line

By  March 13, 2013

If you thought Anna Wintour‘s profile couldn’t get any bigger, you were wrong. The VOGUE editor-in-chief and editorial director of Teen VOGUE has been given a new title at Condé Nast: artistic director of the entire company. In her latest role, Wintour will advise editors of other Condé publications including Vanity Fair, GQ, and The New Yorker, extending her 25 years at the industry giant. [GLAM Chic]

How many pairs of shoes does six-foot J. Crew powerhouse Jenna Lyons own? Oh, just a mere 289. And that’s just the beginning! Thanks to a new video from the preppy-chic clothier, we get a closer look at the label’s shoemaking process and what the fuss over “shiny ponies” is really all about. [J. Crew Insider]

What’s new for Victoria’s Secret Angel Lily Aldridge while she gives her wings a rest? A now clothing line. The model collaborated with Velvet by Graham & Spencer on a self-proclaimed “laid-back” 13-piece capsule collection with a “mix of boho, rock-and-roll glamour.” It’s a timely partnership considering Aldridge, 27, has served as the face of the brand since 2004. [VOGUE UK]

No need to dust off your old gym shoes when Asics is creating a custom pair of sneakers that’ll have you running around town. The athletics company commemorated this year’s L.A. Marathon and its coinciding date with Saint Patrick’s Day with high-performance running shoes in a dazzling shade of green. The $90 shoes are available in stores now. [L.A. Times]

Cosmetics companies that test products on animals are in for an awakening courtesy of the European Union. The EU has banned the sale and import of beauty brands that use animal-testing as part of their supply chain processes, effective immediately. L’Oreal has been one of the first to publicly address the ban, with representatives saying the French brand will “no longer sell in Europe any finished product with an ingredient that was tested on animals.” [New York Times]

HSN—home to diffusion collections from June Ambrose, Rachel Roy, and Badgley Mischka—is revamping its image with the help of a major marketing firm for the first time in a decade. Deutsch Inc. was enlisted to create a series of ads for the company, aimed at a younger consumer, that will appear in April issues magazines like Allure, Glamour, and Vanity Fair. [WWD]

Back like it never left, Burberry menswear is making a triumphant return to London runways. The British brand has been showing its menswear collections in Milan for the past 10 years, but starting next season, it will be showing at its native London Fashion Week. [Grazia Daily]

Spring fever is on the rise and for those looking to say their “I dos” this season, designer discount site MYHABIT has launched its first ever wedding boutique. Log on to the members-only site to peruse a curated selection of designer gowns from Badgley Mischka, Theia,  and Carmen Marc Valvo for you, your bridesmaids, and the mother of the bride — all with discounts up to 60% off! [GLAM Inbox]