L'OREAL PARIS

Shine Bright Like Gemstone: Sultry Shadows for a Steal

Shine Bright Like Gemstone: Sultry Shadows for a Steal

  by Valis Vicenty

While we believe black shadow is appropriate for any occasion (especially during the winter), a jewel tone can spice up an ensemble, as well as an eye look. Swap the dull, dark shadow for the richness of a ruby, emerald, sapphire, or even [...]

Tags: l'oreal paris, Almay, boots no 7, CoverGirl, eyeshadow, Gem Tones, how to wear jewel toned shadow, jewel toned shadows, jewel tones, makeup, maybelline, revlon, rimmel, Sonia Kashuk, target, target style
Ryan Reynold’s is L’Oréal’s Newest Leading Man

Ryan Reynold’s is L’Oréal’s Newest Leading Man

  by Valis Vicenty

Blake Lively’s other half, Ryan Reynolds, is getting back into the beauty game, making it a family affair with L’Oréal Paris. The Voices actor was just been named the newest face of its Men Expert line of anti-aging skincare and [...]

Tags: l'oreal paris, Blake Lively, hugh laurie, l'oreal men expert, men expert, patrick dempsey, ryan reynolds, ryan reynolds and blake lively, ryan reynolds l'oreal, ryan reynolds wife, shaving, skincare
Bold Beauty Buys for the Budget Babe

Bold Beauty Buys for the Budget Babe

  by Valis Vicenty

After hanging backstage at a slew of fashion shows for the past week, I’ve got the urge to go bold before the start of spring. No nudes, no beiges, no buffs – just pure bursts of jewel-toned hues to adorn yourself, paired with a [...]

Tags: l'oreal paris, Almay, budget beauty, budget buys, Cover Girl, how to wear a bold lip, how to wear a smokey eye, Iman Cosmetics, makeup, maybelline, nails, revlon, target style
How Zooey Deschanel’s Daisy Nails Came to Be

How Zooey Deschanel’s Daisy Nails Came to Be

  by Nola Weinstein

The New Girl had one of the Golden Globes’ most memorable manicures. But just how did Zooey Deschanel's daisy nails come to be? Monday night, we heard about the creative process from the man responsible for ‘em, L’Oreal Paris’ [...]

Tags: l'oreal paris, 2014 golden globes, Daisy Nails, expert, get the look, manicure, red carpet, tom bachik, zooey deschanel
Winner's Circle: Marc Jacobs, Dove, and More Top WWD’s Best in Beauty

Winner's Circle: Marc Jacobs, Dove, and More Top WWD’s Best in Beauty

  by Valis Vicenty

Between collaborations, celebrity brands, viral videos, and a kaleidoscope of nail colors, 2013 was a big year for beauty. Below are the list of the year’s best products and brands that stepped up their game this year: Ad Campaign of [...]

Tags: l'oreal paris, ardency inn, barney's new york, barneys, beauty awards, beauty news, carolyn holba, chanel, coty inc, Dermablend, dermablend professional, dove, em michelle phan, essie, flower, flowr beauty, garnier, Gucci Westman, L'Oreal, macy's, Marc Jacobs, marc jacobs beauty, maybelline, michelle phan, nyx cosmetics, shoppers drug mart, Style Scoop, veronique gabai-pinsky, women's wear daily, women's wear daily beauty inc.
A Dark Turn: The New Nail Hues You Need Now

A Dark Turn: The New Nail Hues You Need Now

  by Valis Vicenty

The fall 2013 runways declared war on nail color, opting for buff beiges and nudes galore, but this might be one trend you’ll want to skip. With rich hues in an array of finishes, it’s time for your tips and toes to turn to the dark [...]

Tags: l'oreal paris, CoverGirl, dark polishes, essie, gel nails, maybelline, nail polish, nails, pixi, pretty nails, red carpet manicure, revlon, Sally hansen, Sonia Kashuk, target, Target Beauty, target style, winter nail colors