PRIMER

Don’t Be Shiny – Stay Matte and Beat the Heat With This Makeup Artist Trick

Don’t Be Shiny – Stay Matte and Beat the Heat With This Makeup Artist Trick

  by Patrice Grell Yursik

Don’t let the random days of chilly temperatures and random snowflakes fool you – spring is definitely here and summer is on its way. Soon you’ll be packing away all of your sweaters and getting reacquainted with your sleeveless [...]

Tags: primer, afrobella, beauty, beauty secrets, Beauty Tricks, Becca Cosmetics, Cynde Watson, foundation, Greasy Skin, oily skin, patrice Grell Yursik, powder, Sam Fine, spring, summer
Tarte’s Newest Collection Offers 'Beauty Without Boundaries'

Tarte’s Newest Collection Offers 'Beauty Without Boundaries'

  by Lauren Kaplan

Tarte looks to break boundaries with the debut of a brand new exclusive collection on QVC today only! In celebration of individual beauty, the Tarte Beauty Without Boundaries 8-piece collection features everyday essentials for any [...]

Tags: primer, Beauty Without Boundaries, concealer brush, limited edition, mascara, qvc, Tarte
How to Get a Flawless Face

How to Get a Flawless Face

  by Valis Vicenty

Regardless of shadows, liner, mascara, and lipstick, nothing can ruin a look faster than flubbed up foundation. Luckily, as Make Up For Ever builds its Foundation Nation, the brand brought in celebrity makeup artist Troy Jensen for a [...]

Tags: primer, beauty advice, beauty how to, beauty tips, foundation, foundation nation, Make Up For Ever, makeup, troy jensen
Smashbox Joins The Bling Ring

Smashbox Joins The Bling Ring

  by Valis Vicenty

Smashbox is hanging around with the wrong crowd, but for all the right reasons! The beauty brand is marking its partnership with Sofia Coppola with a limited edition kit for her new film that has everyone talking, The Bling [...]

Tags: primer, beauty news, collaboration, eyeliner, kits, limited edtion, lip plumper, lipstick, mascara, Smashbox, smashbox the bling ring, Sofia Coppola, style scoop, sweepstakes, The Bling Ring
Go Behind-the-Scenes with Halle Berry

Go Behind-the-Scenes with Halle Berry

  by Valis Vicenty

Halle Berry’s making her peepers pop this spring for Revlon’s PhotoReady Primer + Shadow. Elle got the exclusive first look at behind-the-scenes photos of Berry sporting springy spirals and lavender eye shadow as she films the [...]

Tags: primer, berry, eye shadow, halle, halle berry, photoready primer + shadow, revlon, revlon halle berry, shimmer, spirals, springy, springy spirals, sultry, sweet, top coat
Holiday How To: Achieve a Glittery Smokey Eye

Holiday How To: Achieve a Glittery Smokey Eye

  by Katherine Fotinos

Where there is smoke, there should be glitter. If your don't believe us, try out the glittery smokey eye yourself; we dare you not to fall in love with the results. For the look, perfect for smeyesing your way through the holiday season, [...]

Tags: primer, black, eye shadow, glitter, glittery, gold, holiday makeup, how-to, smokey eye