SOPHORA

Sephora Sets Up a Soiree at Coachella

Sephora Sets Up a Soiree at Coachella

  by Valis Vicenty

Sephora is stepping out from behind the beauty counter to party in the desert. As the exclusive beauty sponsor of Coachella, the retailer will host the Sephora Collection Beauty Studio for both weekends where festival revelers can not [...]

Tags: sophora, #sephoracoachella, beauty, beauty events, beauty news, coachella, makeup, sephora, sephora coupons, Style Scoop, vib, vib rouge
Sephora's Social Savvy Launches a New Network

Sephora's Social Savvy Launches a New Network

  by Valis Vicenty

Whether it’s via Twitter, Instagram, SnapChat, or blog posts, beauty buffs energetically spread the news when a product is great. Now Sephora is diving deeper into the fray with its very own social network. Known as Beauty Board (hmm, [...]

Tags: sophora, beauty board, beauty news, julie bornstein, makeup, sephora, sephora beauty board, sephora social network, sephora.com, Style Scoop