THEBALM

Day in the Life: theBalm Founder and CEO Marissa Shipman

Day in the Life: theBalm Founder and CEO Marissa Shipman

  by Glam Editors

Marissa Shipman is one busy CEO.  The makeup maven, pug lover, and mother of two started theBalm Cosmetics ten years ago in San Francisco and now sells in nearly 60 countries with over 180 sku’s between haircare, nail polish, skincare, [...]

Tags: thebalm, day in the life, makeup, Marissa Shipman, miele, theBalm Cosmetics
Bet on Berry Beautiful Lips for Fall

Bet on Berry Beautiful Lips for Fall

  by Lauren Kaplan

In addition to all the cozy knits, jewel tones, and luxe accessories that fall calls for, we don’t want to wait another minute to drench our lips in gorgeous in berry hues. It can be a bit bold for some, so we we’ll ease our way in. [...]

Tags: thebalm, Addict Extreme, berry, bite beauty, bobbi brown, Butter London, Clinique, Colorburst, dior, fresh, lip gloss, lipstick, Make Up Forever, nars, revlon, urban decay, yves saint laurent
Katharine McPhee Pops Into the Birchbox Sample Stop

Katharine McPhee Pops Into the Birchbox Sample Stop

  by Olivia Goacher

This week Katharine McPhee joined fashionistas and celebs that made a pitstop at the Birchbox Sample Stop between taking in the shows and presentations at Milk Studios during Mercedes-Benz Fashion Week. The Smash star accompanied editors [...]

Tags: thebalm, Aveda, beauty samples, Birchbox Sample Stop, candy, CARGO make up touch, cosmetics, Jouer, katharine mcphee, Kiehl's, leather shorts, Make Up, nails, nyfw, Oscar Blendi, printed tie-neck blouse
Double-Sides, Dual Action

Double-Sides, Dual Action

  by admin

Lengthening, volumizing, thickening, darkening.  When it comes to mascara, we want it all.  So why would one mascara only be for lengthening, or darkening, etc.?  TheBalm didn't know why, so they decided it was time for people to stop [...]

Tags: thebalm, double sides, dual action, fuller lashes, glam media, Glam.com, mascara, sephora, two-in-one