The ever-expanding Kardashian empire just added another ware for Kris Jenner‘s oldest three daughters to hawk—Kardashian Sun Kissed Skin, an Ulta exclusive that hits shelves this April. Not to be confused with the Kardashian Glamour Self-Tanning Gel that was available at Sephora.
“We’re definitely indulging in the [categories] that we’re excited about and believe it,” Khloe Kardashian Odom told Women’s Wear Daily. “I think tanning has really been a way of life for all of us living in California,” Kim Kardashian said. “I do like regular tanning because I have psoriasis, and the tanning beds are particularly good for that. Every time I put sunless tan before, it wouldn’t be even—so we wanted a system that was really easy but yet is a full system,” said Kim.
The system has three steps: using either Body Exfoliator or Color Maximizer, choosing either Instant Sunless Lotion or Sunless Spray, and lastly, applying Tan Extender with Bronzers. According to Kim, they aren’t activated by sun or ultraviolet rays, but will continue to make your skin look darker.
The products are priced between $12.99-$19.99 and will be available at Ulta stores in April.