The New Face of Mercedes Benz Fashion Week: Karlie Kloss!

By  January 14, 2013

With Fashion Week quickly approaching, it’s time to begin outfit planning, get those beauty appointments in order, and welcome the newest face of Mercedes Benz – Karlie Kloss! Between the undeniable fact that Kloss owns the runway and that her fellow House of Style host, Joan Smalls, was the face of Fashion Week last season, it’s perfect timing. The beauty was captured by Ryan McGinley, elegantly posing against the new Mercedes Benz CLA in Chloé. She brings to life the concept described as, “a striking beauty stands alone, surrounded by an imposing landscape, dark clouds gathering ominously behind her; she has two expressive and powerful companions – a white horse and the new CLA.” Given Kloss’ distinct presence at Fashion Week as one of the top models of the time, we can’t wait to see how becoming the face of the campaign adds to her season!