What’s ground in patchouli and musk, blended with woodsy sequoia, and topped with rosemary herb? Dolce & Gabbana’s latest scent for him: The One Sport. While your nose may not be tuned like that of a perfumista, trust us, it’ll smell oh so good – especially when your favorite guy wears it.
The Italian fashion house’s first sport fragrance will be a lighter, crisper addition to its popular line of The One colognes for men. Following the success of The One for Men in 2008 and The One Gentlemen in 2010, The One Sport is expected to appeal to the man who’s accustomed to working up a sweat. Plus, it’s only right that Domenico Dolce and Stefano Gabbana – the powerful duo behind the eponymous label – branch out into this arena. The brand has endorsed sports teams across Italy and featured popular athletes in their campaigns, including five rugby players from Italy’s national team in a 2008 underwear ad.