Think you have what it takes to be a DJ? It’s way harder than turning your Spotify to shuffle. Rachel Tumada’s day starts at 1 a.m. That’s when she transforms into Ms. Mada.
As an aspiring music producer and resident DJ at Club Treehouse and Story in Miami Beach, Ms. Mada has become a staple of the city’s nightlife scene. She’s known for spinning deep techno with ‘90s hip hop and classic rock influence and has built a following as one of the only female artists in the underground electronic music world.
“When I enter a club, I get this aura around me, and I sense, you know, people around, people dancing. I sense how the night is going to go,” says Tumada. “That is how I decide, okay, you know, tonight is going to be a good night.”
Being the resident, her job is to open for the headliners. It’s important to recognize the energy of the crowd and interact with them, Tumada explains, choosing the songs as you go. This is what gets party started.
“I think the most challenging thing is to always be pushing the envelope and to be playing something the locals don’t recognize,” she adds.
“When I see the crowd going loud, when I see them having a great time, it’s indescribable,” she says. Watch a day (or night, really) in her life as a female DJ above.
For more, check out Music Is A Man’s World by Ella Voss.