Anne Hathaway is the new Face of Tod’s Signature Collection

Anne Hathaway is a modern day style icon and her classic beauty and elegance have been captured in the latest Tod's campaign. Hathaway is the new face of the Italian brand's Signature Collection of handbags. The ads, which will make their debut is the October magazines, were shot at Big Sky Studios in London by fashion photographers Mert Alas and Marcus Piggott.

Hathaway’s glamourous sensibility and star status made her the perfect fit for the line, which is geared toward a younger clientele. Bags will feature the label’s signature pebbles and stitching in vibrant red, fuchsia, and electric blue along with subtle shades of lavender, beige, and cream.

“The designs are classic and the materials are of the highest quality,” Anne said. “As a result, they don't grow older, they only grow better…just like a woman.”