Backstage Beauty Beat: ICB by Prabal Gurung Spring 2014



The Show: ICB by Prabal Gurung

The Hair: The scruffy look at ICB created by L’Oreal Professionnel stylist Anthony Turner was inspired by the early 90’s. Since the clothes were sporty and active, Turner decided that it’d be appropriate to channel that attitude through the hair. The look was reminiscent of the way a boy would treat his hair – unwashed, messy and almost matted. To get the disheveled non-style style, Turner used L’Oreal Professionnel Expansion Mousse and the L'Oreal Professionnel Volumetry spray. That gave the hair a matte texture once the wet product dried. Without using any brushes, combs or tools of the sort, hair was parted in the middle and given a waft from a hair dryer. It was then blasted with L’Oreal Professionnel Fresh Dust, a dry shampoo, to make the look even more matted. The nonchalant look became complete with a behind-the-ear tuck, the way a grungy 90’s boy would do.

The Makeup: Yadim for MAC Cosmetics created an awesome (and simple!) makeup look for the rave that would take over ICB’s runway. Skin was prepped with MAC Face and Body Foundation for a sheer, natural finish. Yadim then pressed MAC eyeshadow in Dual Jewel (new) onto the eyelids and underneath the eye. The finishing touch was the mixture of theatrical glitter applied onto the inner corners of the eyes. The easy look is one that the girl could have done herself, and brings the “rave” theme to life.

The Mani: Butter LONDON extraordinaire Katie Jane Hughes coated nails in Leccy (a new polish that has a clear base with holographic chunks floating in it) and then decorated them with rainbow foil and glitter. The look appeared very “DIY” and all the girls’ hands were different in some way. She applied Make Up For Ever glitter on the tips of 3 any fingers on each hand by pressing it into a swipe of topcoat with a brush. The foil was applied in strips down the middle of the remaining nails, glued down with eyelash glue.