Blake Lively is Eva Chen’s Lucky Cover Girl!


smell fresh in the summer

As promised, the first edition of Lucky magazine under Eva Chen’s tutelage as editor in chief has arrived in the form of the September issue! And guess who’s covering the former health/beauty editor’s premiere moment as reigning editrix? Blake Lively—totally aligning with the new directionAnna Wintour was looking for to push the magazine forward. The new artistic director of Conde Nast recruited Chen after letting Lucky’s former EIC Brandon Holley go, heralding the shopping magazine into a new era.

The personal style issue tagging Lively as a modern fashion icon officially hits newsstands August 6th. We can’t wait to get out hands on this. Considering how socially connected Chen it, it's surprising that she'd choose such a private celebrity for her debut issue. However, Lively's position as a style icon is clearly undeniable.