Brand to Try: Herbivore Botanicals


A 100% natural skincare company that's widely available in stores, online, and has crazy good packaging to boot? Sign me up! Believe it or not, I actually discovered Herbivore Botanicals via a Pinterest pin that was lauding their gorgeous, modern branding.

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Little did I know this skincare company would make a big splash on the scene a few months later! Founded in 2011 in Seattle, Herbivore started out as a small business only selling online. Nowadays, you can find their products stocked in Urban Outfitters, Madewell, and tons of boutiques and spas nationally. I love how their products look in the bathroom, but also love that everything in them is non-toxic and all-natural.

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Picks to try? Their travel friendly skincare set is a great place to start, since you can try a bunch of products in one fell swoop. I'm also dying to try their jasmine body oil (I love anything jasmine scented) and their blue clay mask (home spa night, here I come).

Victoria McGinley is the editor of vmac+cheese, a San Francisco based daily lifestyle blog that covers plenty of topics to delight and inspire, including style, design, art, culture, beauty, and original recipes. A native of Austin, TX, she's blogged since 2008, and in early 2012, launched Vivaleur, a graphic design and blog consulting company. When she's not blogging or working with clients, you can find her enjoying the San Francisco fog with her husband Joe, and their French bulldog puppy, Lucy.