Diet Coke + Benefit Cosmetics

Author:
Publish date:

On the heels of the confusing holiday-white Coke can debacle, a few new DC designs have launched, and we're diggin' 'em. Diet Coke has partnered with Benefit Cosmetics for the "Love It Light" campaign in Europe, creating three fashion-forward, artistic designs that are meant to reflect three distinctly fabulous feminine personas: the romantic, the fashionista, and the rock chick. We have to say that the fashionista is our personal fave, but given our slight addiction to diet caffeinated deliciousness, we'd happily chug from any of these super-cool cans.