Gilt Wants to Know Who’s Loyal


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Uh oh, this latest news might want to make you hide your wallet…

Today Gilt Groupe announced that it would be the first flash site to offer a costumer-loyalty program, Women’s Wear Dailyreports. Called the Gilt Insider Program, members are rewarded for not just shopping, but referring friends, and even, interacting with the site to earn Gilt Insiders points. Think of all those items that you’ve ‘liked,’ now you can get credit for that!

In turn, the points can be exchanged for the chance to earn early access to sales, discounts, free shipping, and invitations to events. Insiders will be ranked on their points by levels: select, premium, or noir. The higher your level, the better your benefits. Dangerous, right?

Again, we warn you to hide your wallets–sorry (not sorry) for sharing.