Shopping discounted prices and giving back at the same time? It’s almost sounds too good to be true. That’s why the news of this upcoming collaborative program, Give With Style, between the Council of Fashion Designers of America and the Amazon members site, MyHabit, excites us beyond words.
Give With Style will feature over 50 beloved CFDA designers including Marchesa, Oscar de la Renta, Prabal Gurung, Alexander Wang, Tory Burch, Diane von Furstenberg and more. These incredible names have all donated products to be sold on MyHabit at up to 60% off retail. The profits are to benefit the CFDA’s charitable initiatives like HIV/AIDS-related causes, Fashion Targets Breast Cancer, and disaster relief. This program is set go live on today and will last for up to two weeks.
During Give With Style, MyHabit will also feature exclusive content on their site to pique the interests of all the serious shoppers–Q&A's with Michael Kors, Band of Outsiders, Donna Karan, and more, plus, newsletters introducing the CFDA to the over 7.5 million MyHabit users.
It's an incredible initiative to raise awareness for the CFDA's philanthropic projects that giving fashion lovers the opportunity to shop their favorite designers at a more affordable price. Our dreams are finally a stylish reality!