Intercos Taps Top Beauty Trends for Its Latest Innovations


Intercos has restructured its company to make way for its newest launches with color schemes that paired up perfectly with the runway’s top trends. Its trend forecast has seen the world's runways to craft creative ways to rock the hautest looks of the season.

For its Fluid Trance, the beauty brand looked to the wet, mirrored look that set spring up. With liquid-effect powders, roller ball applicators, and sponge-on large pencils in electric shades of aqua, violet, and pink, the new makeup musts tap into looks from spring runway shows, like the dampened locks of Herve Leger and Yigal Azrouel and glossy lids at Derek Lam and Alexander Wang.

Intercos’ Nomadic Luxe seemed straight from Mara Hoffman’s signature beauty aesthetic with earthy metals. Seventies influences take form in haute hues like burned copper and cracked gold for loose powders with intricate designs and a stamp-on tattoo pen.

Beautiful Illusion’s mostly muted palette was designed to enhance and play with the face’s natural contours. It includes Double Usage mascaras and pencils, which were inspired by no-makeup makeup looks that came courtesy of BCBGMAXAZRIA (for both seasons), Elizabeth and James, among others.

Though the brand cited Legos, cartoons, and neon lighting as inspiration for its Live Animation batch of hair chalks and lipsticks, it captured the candy colors that celebs have started rocking in their tresses. While most shows strayed away from the intense pops pigments, The Blonds and Rag & Bone found ways to electrify their ladies.

Regardless of which buckets you want to fall into, it looks like Intercos has found new ways to try on these trends.