Jessica Alba’s All Beauty and Brains for Braun


Jessica Alba is set to spill some of her beauty secrets as the new face of Braun.

The multitasking mom will be back on the small screen in March, as well as in print and online channels, to share how Braun’s array of beauty devices help shape her look.

“Jessica Alba is a strong, passionate woman and an advocate for others — she is the perfect ambassador to talk about the role beauty and our products play in helping women to feel their best,” Alessandra Dolfini, Braun’s Global Marketing Director, shared in a press release. “Braun admires her for her principles, her talents and her ability to juggle a demanding acting career with being a great Mum.”

Alba may have the most enviable tresses, but that’s not the only bit in her beauty resume. She served as the face of Revlon before developing her own line of healthy bath and body products for The Honest Company.

Most of the details of the campaign are under wraps, but judging by her ensemble she might show off how the brand’s epilator gives her smooth stems.