Kelly Osborne is ready to tell her story on September 25—or, rather, sell it. The E! Network fashion police will be selling 13 head-to-toe looks for her new line, Stories…By Kelly Osborne on HSN. On the same day, she’s launching a website where fans can go to share photos and anecdotes about their experiences while wearing the new collection.
“I believe that every time you wear something, you have a story of where you wore it, whether it be good or bad,” Osborne told WWD. Among the pieces that Osborne hopes will inspire great stories are a polka-dot jumpsuit (Osborne’s favorite), a knit sweater with sequins and a Union Jack drop-waist dress. All of the fabrics have a little bit of stretch, and shoulder pads and tummy-tightening panels serve as useful reinforcements. Taylor Swift, Ciara and mom Sharon Osborne are already clamoring for pieces of the new collection.
Osborne hopes that precise sizing in a large range (0-24) will be attractive to all women. “My mission is not to be the number-one fashion designer in the world,” the new designer said. “I’m not trying to change or come up with anything that people haven’t already done. I’m just trying to make fashion fair and make good quality basics available to all women.”