Leave it to legendary skin and hair care brand Kiehl’s to bring together beauty, motorcycles, and philanthropy for an event we can’t wait to get involved in. The brand has embarked on its third annual LifeRide for amFARwith support from EagleRider Motorcycles, a ten-day (July 13-22) charity motorcycle ride whose proceeds will benefit the foundation’s AIDS research. Riders are making eight stops along the course to celebrate with skicare fanatics at Kiehl’s freestanding stores. For every customer that visits these Kiehl’s stores, the company will donate $5 to amFAR, to amount to a total donation of $75,000for the event. The ride will end in Washington, D.C. this Saturday, July 21st, at amFAR & GBCHealth Together to End AIDS Gala.
Luckily for generous Kiehl’s fans who don'town a bike, you can get in on all the motorcycle action without actually mounting one by snatching up a Limited Edition Active Lifestyle Essentials Kit. The collection includes signature products like Ultra Facial Cream, Cross-Terrain UV Face Protector SPF 50, Ultimate Strength Hand Salve, and more with 100% of Kiehl’s net profits benefitting amFAR. Check out the schedule to see where and when you can visit the freestanding Kiehl’s stores near you to celebrate with the cyclists:
Kiehl’s Lenox Square store, Atlanta, GA – 11am – 1pm
Kiehl’s Georgetown store, Washington, D.C – 6pm – 8pm
Stop 1: EagleRider store, Fall’s Church, VA – 9:30am – 10:30amStop
2: Kiehl’s at Tysons Corner Center, McLean, VA – 11am – 12pm
For more information, please visit Kiehl's Facebook page and watch the video as Kiehl's will donate $1 (for up to $15,000) for each new "like" the page gets.