Lauren Bush’s Newest Project – A Partnership with Target!
Target collaborations just keep on coming! The newest iteration, however, will help you with your philanthropic efforts and style goals.
Today the retailer announced that it will be teaming up with Lauren Bush's FEED Projects to create FEED USA + Target collection. Available for a limited time, the collection will consist of more than 50 products spanning from home, sporting goods, stationary, apparel and accessories that will benefit the nation's leading domestic hunger-relief charity, Feeding America. Tres appropriate for Target and Bush, wouldn't you say?
“Establishing meaningful partnerships is part of Target’s brand legacy, from innovative design collaborations to long-term community programs,” said Stacia Andersen, senior vice president, merchandising, Target in the press release. “Through our partnership with FEED, we are offering our guests an exclusive, stylish collection that also supports an important cause.”
Bush started FEED in 2006 after the success of the bag that she created to benefit the United Nations World Food Programme's School Feeding program. The sales of the stylish burlap bags have raised enough money to provide nearly 60 million school means to children worldwide—a number that is sure to increase once the collection with Target goes on sale. The collection will be available June 30th at Target stores and on Target.com with prices ranging from $3.00 to $400.