Though they say that three times a trend, NARS and Marc Jacobs Beauty are involved in this one, so we’re calling it now: we’re sensing a trend.
On Wednesday, NARS announced that 68-year-old Charlotte Rampling as its face, only to be followed up by a similar announcement from Marc Jacobs. Jacobs took to Instagram to give fans a sneak peak at the upcoming Marc Jacobs Beauty campaign, which features 64-year-old actress Jessica Lange. Shot by David Sims (who also shot the spring 2014 Marc Jacobs Collection campaign featuring Miley Cyrus), the shadowy shot is glamorous, mature and oh, so Marc. We can’t wait to see the complete campaign, as well as which other designers will jump on this now-established “mature models” trend.