Meet Moschino’s Beauty Bear
The eau de toilette, aptly called Toy, will first hit shelves across the pond on November 13 at Harrods in London, according to Women’s Wear Daily. Though the notes are under tight wraps for now, the scent meant to be unisex and comes housed in tiny teddy bear wearing a “This Is Not a Moschino Toy” T-shirt — no doubt inspired by his signature sneakers for Adidas.
The product may be playful, but Steven Meiseltoned down the whimsy of Moschino’s new toy for its elegant campaign, which features Brazilian beauty Isabeli Fontana adorned in the cuddly beauty bears. We have a feeling fragrance fanatics and beauty buffs who can’t say no to pretty packaging will be sure to snap up this scent!