Party Report: Lilly Pulitzer for Target Springs to Life in Bryant Park


THE PARTY: Lilly Pulitzer for Target Launch

THE PLACE:Bryant Park Grill

THE DEETS: Prep was on parade in Bryant park, as Target erected “Lilly’s Resort” to celebrate the brand’s latest collaborations. The retailer unveiled the vacation-ready range – complete with items for your home and your little ones – at the epicenter of spring and fashion with everything painted pink and white.

The spring spectacular drew the likes of Kate Bosworth, Bella Thorne, Ellie Kemper, Lindsay Ellingson, Camila Alves, and more all pretty in Pulitzer. Guests got a head start to shop key pieces from the collection before the range hit shelves on April 19. If guests needed a break from the rush to the racks, they could sip raspberry-accented champagne and fruity cocktails as well as snap selfies in the photobooth — all to the tunes spun by DJ Kiss. With Pulitzer’s signature vibrant prints in tow, spring has officially sprung in the Big Apple!