Purple Lab NYC’s Karen Robinovitz on Fashion Week Tweeting

Karen Robinovitz is probably Manhattan's most stylish new media maven. Here, the founder of Purple Lab NYC shares her tips on how to maximize your Twitter account this Fashion Week.

What makes a compelling tweet?
Something insider that no one else knows – or be really, really, really funny.

Any advice for fashion insiders looking to grow their fashion week twitter following?
Tweet often and be original. Add lots of Twitpics of front row shoes!