Reed Krakoff Instagrams Julianne Moore


From the red carpet to L’Oreal’s newest haircare ads, Julianne Moore is everywhere this year! And now she’s flexing her model muscle once again as the face of Reed Krakoff’s fall campaign.

Since the designer stepped down from Coach earlier this year, he’s taken matters into his own hands when it comes to his brand. Krakoff shot the campaign at the Cultural Services of the French Embassy in New York that featured the ravishing redhead showing off her “personal strength, confidence, and subtle sensuality.” But thanks to the square shape, the frame around the image, and the seductive pose, the campaign looks ready to pop up on everyone’s Instagram feeds.

While Krakoff is pretty active on the photo sharing app, he admired the star too much to post any behind-the-scenes photos from the shoot that’s slated to hit newsstands in September issues. “I have admired Julianne’s extraordinary talent and unique style for many years and have been fortunate enough to get to know her on both a professional and personal level,” he explained to Women’s Wear Daily.