Revlon Partners with Marchesa to Bring Couture Closer to Home
Revlon is ensuring everyone will be red carpet ready this fall by partnering with Marchesa!
The collaboration will feature a series of three collections over 18 months; the first includes 3D Jewel Appliques for nails with eight patterns inspired by the fashion house’s couture confections and another featuring a philanthropic component. “Marchesa’s designs are all about the essence of all glamour,” Julia Goldin, chief marketing officer of Revlon, told Women’s Wear Daily. “They are exciting, intricate, unique and make women look beautiful.”
In addition, the beauty brand will continue to be a regular makeup and nail partner for the Marchesa’s fashion shows, lead by Gucci Westman. Both Revlon and Georgina Chapman are aiming to make high-end glamour accessible, as evidenced by Marchesa’s recent partnership with J.C. Penney. “Through Revlon’s incredible global reach, we will be able to bring a little piece of Marchesa to women around the world,” Champan explained. “Fashion and beauty are about self-expression and experimentation and taking a creative approach to your personal style.”