Sam Fine Comes Back to CoverGirl


If you were glued to the red carpet coverage from last night’s Emmy’s like we were, you should have spotted a new CoverGirl commercial featuring a very familiar face, Sam Fine!

Backed by 20 years in the industry (and a makeup line of his own), Naomi Campbell’s go-to beauty guru was the first African-American spokesperson for CoverGirl and has now returned as the brand’s ambassador. He’ll once again dispense his sage beauty advice via how-to’s and videos to inspire on CoverGirl’s Beauty Q tab on its Facebook page.

His first order of business, other than his reintroduction, was a mother daughter makeover on fellow CoverGirl Queen Latifah’s new show today where he shared tips and tricks with viewers. We can’t wait to see where he’ll pop up next!