Style Scoop: Badgal for Balmain, DVF Gets Real, How Yoncé Defines Sexy



It's a dream come true for Balmain creative director Olivier Rousteing who tapped his favorite badgal for the house's Spring 2014 campaign. “When the woman that inspires you wears your creations, your vision feels complete,” the 27-year-old designer said. “Not compromising, fresh, modern, the icon of my generation, Rihanna embodies my vision of Balmain in this new campaign. In front of the camera, she makes you feel like she is the only girl in the world.” Fitting! [Glam Inbox]

Thanks to Diane von Furstenberg, we won't be turning the channel on reality television just yet. The wrap dress originator is foraying into the genre to find her next 20-25 year-old (looking) brand ambassador. The show will cast eight millennial fashionistas who will contend to rep DVF “at cultural happenings, store openings, premier fashion events, and… philanthropic endeavors.” [Glam]

Beyoncé's latest album is undeniably her sexiest yet, but as “Yoncé” director Ricky Saiz asserts, it's not in the same vein as younger pop stars du jour. “I don’t want Beyoncé to look like an American Apparel model,” he said of the clip starring Joan SmallsChanel Iman, and Jourdan Dunn. “I wanted to do something sexy and provocative, but not so overt. I feel like the Mileys and the Rihannas have that covered and this was more sophisticated.” #Shade. [The Cut]

Thanks to a made-for-TV movie, rap ode from Migos featuring Drake, and (of course!) Lady Gaga, Versace is having the best year ever. The house reigns as the most-popular fashion brand of 2013, beating out Michael Kors and Diesel Black Gold for the top spot. [Fashionista]

French women not only avoid weight gain, but according to author Mireille Guiliano, they don't get facelifts either. In her followup to 2004's French Women Don't Get Fat, Guiliano explores the “no-nonsense” approach French women have about aging gracefully in French Women Don't Get Facelifts: The Secrets of Aging with Style & Attitude. Apparently, a little Vaseline, a “less is more” beauty routine, walking, and friendships comprise the recipe to a Carine Roitfeld-worthy je ne sais quoi. [The Daily Beast]

Fierce and fit fashionistas may be paying more for their stylish workout leggings than their monthly gym membership. Though we'd never sully a pair of $980 Hervé Léger or $330 McQueen leggings at SoulCycle, we can't say we're opposed to their #Instafit snapshot potential. [The Cut]