Style Scoop: Cara Delevingne Revamps Tag Heuer, VS Pink’s Date Bra, C. Wonder Files For Bankruptcy


In a surprising move, Tag Heuer tapped Cara Delevingne for its latest campaign push. Following in the wakes of celebrity ambassadors like Leonardo DiCaprio, Cameron Diaz, Lewis Hamilton, and Maria Sharapova, it’s clear that Delevingne is bringing something different to the brand, which has revived its “#DontCrackUnderPressure” tagline. “We needed someone disruptive yet elevant like Cara to open our minds to the brashness and boldness of today’s youth,” said CEO Jean-Claude Biver. “Tag Heuer has set its sights on ‘It-ness,’ and Cara is just the person to help us get there.” [Women’s Wear Daily]

In time for Valentine’s Day, Victoria’s Secret PINK has a brand-new bra dedicated to the best dates ever. The PINK Date Bra is a balconet push-up complete with lace and convertible double straps, making it perfect for whatever Valentine’s Day has in store for you. Offered in bright and neon colors (and a true red, obvs), the Date Bra is on sale in Victoria’s Secret stores now, so go find your perfect date bra! [Glam Inbox]

Just a few days into 2015, C. Wonder announced that it’d be closing all its stores—and on Thursday, the company filed for bankruptcy in New Jersey. According to a statement, a “combination of market pressures and mounting operating costs” led the brand to seek Chapter 11 protection. The e-commerce site has shut down, but the four NYC-area stores remain open in order to liquidate all inventory. [Fashionista]

Karl Lagerfeld revealed a striking ad campaign for his spring 2015 collection, featuring Kendall Jenner. The model of the moment poses in the “Karl is Kolor” campaign alongside Ming XiSasha Luss, and Baptiste Giabiconi in a series of all black-and-white photos. Appropriately, the brightly colored handbags and accessories remain in color, taking center stage in the ads. [Women’s Wear Daily]

Beyoncé does not appreciate cheesy plays on her name. Queen Bey caught wind of mugs featuring the word “Feyoncé,” which were being sold to recently-engaged couples on Etsy—and she was not happy. Her lawyers sent a letter to the crafting website telling them to back off. Needless to say, you can’t buy them anymore, but other “Feyoncé” items are still on sale. [TMZ]

Jean-Paul Goude has designed the set for Schiaparelli’s couture shows in Paris, which take place on Monday. The photographer (who most recently and notoriously captured Kim Kardashian’s #BreakTheInternet moment for Paper Magazine) has a personal connection to the house via his mother, who was always talking about it. [Women’s Wear Daily]