Style Scoop: Four Brands That Debuted At The Oscars, Jennifer Lawrence Poses For Dior, Tom Ford’s LA Fashion Extravaganza



Four brands used Hollywood’s biggest night of the year as an opportunity to make big fashion statements. Oscar de la Renta’s new creative director, Peter Copping, made his red carpet debut in the form of a black frock worn by Sienna Miller. Cate Blanchett wore a John Galliano for Maison Margiela gown, signaling some change for the fashion house, which has never been seen as a red carpet label. Azzedine Alaia, which has never dressed anyone for the Oscars, dressed Lady Gaga this year and designer Rosetta Getty, who launched her namesake line last year, dressed winner Patricia Arquette. [Fashionista]

Jennifer Lawrence sat largely out of awards shows this season, but it’s clear she’ll always step out for Dior. The actress appears in the latest campaign for the Be Dior handbag. The ads are slated to break this week in Marie Claire UK, followed by French Glamour and Harper’s Bazaar in early March. A film clip from the campaign will debut on on Thursday. [Women’s Wear Daily]

Tom Ford opted to take his runway show to Los Angeles this year, on the eve of Hollywood’s most-anticipated awards show. So, naturally, some of Hollywood’s biggest stars made their way to the front row, which was held Saturday at Milk Studios. Gwyneth Paltrow, Amy Adams, Scarlett Johansson, Jennifer Lopez, John Legend, Elton John, Julianne Moore, and Miley Cyrus attended—just to name a few. Also in attendance was Reese Witherspoon, who was the only actress to wear a Tom Ford creation to the Oscars on Sunday night. [Fashion Week Daily]

Model Karlie Kloss is trading in her Angel wings for backpacks and books. The Victoria’s Secret model will be attending NYU’s Gallatin School of Individualized Study, as continuing her education is “something that I’ve wanted to do for a very long time,” as she told Vogue. Though she’ll be working full time and remain the face of Kate Spade New York and L’Oreal Paris, Kloss is looking forward to becoming a scholar. [People]

Bud Light has partnered with LA-based swimsuit company Kaohs to create a limited edition bathing suit in honor of the launch of a brand new flavor, Lemon-Ade-Rita. The new flavor joins the mix of festive and seasonal drinks that are part of Bud Light's “Rita” portfolio. Kaohs' special edition bikini and a Lemon-Ade-Rita are just what we're looking forward to enjoying in just a matter of months. [Glam Inbox]