Style Scoop: Pepsi Hosts a Redesign Challenge, the Duchess Debuts Gowns, and 7 For All Mankind Turns to Virtual Reality - Glam

Style Scoop: Pepsi Hosts a Redesign Challenge, the Duchess Debuts Gowns, and 7 For All Mankind Turns to Virtual Reality

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Calling all creatives! Pepsi and fashion-force Nicola Formichetti (long-time Lady Gaga style collaborator, fashion editor, and creative director of Diesel) are looking for your artistic vision. The “Live for Now” Design Challenge will be taking in Pepsi soda redesign submissions on Pepsichallenge.com from today to May 13th. The winner will receive a once-in-a-lifetime design experience at the PepsiCo Design & Innovation Center, not to mention the stylistic approval of industry leaders including Formichetti, Vogue Italia’sFranca Sozzani, Lapo Elkann, Karim Rashid, and Marcelo Burlon, all of whom will be on the judges panel. [Glam Inbox]

If Europe is on your vacation agenda this summer, you'll want to put Portugal on your list of stops. The Duchess of Cadaval, known as Claudine to her friends, will be hosting a very special affair there that fashion fanatics won't want to miss. Set at her family's palace in historic Evora, Portugal, the Duchess's "Unforgettable Wedding Gowns" exhibit will feature famous gowns and accessories from the royal circle. Curated by retired couturier Hubert de Givenchy, the special showing is set to open June 7th. [WWD]

Head to Paris in a pair of denim jeans by 7 For All Mankind via the brand's latest release. Their short film, Visions of California, isa groundbreaking 3D virtual reality experience that shares the imaginative narrative of their collection. Be a part of it here. [Glam Inbox]

Vogue Paris has put a colored model on its cover for the first time in five years. Ethiopian-born model, designer, L'Oreal Paris spokesperson, and philanthropist Liya Kebede stuns on the front page in a multi-colored Christian Dior jumpsuit. [Fashionista]

Ralph Lauren continues its international expansion with its latest store opening in Brazil. The stunning 850 square meter space is located in the prestigious Cidade Jardim Mall, in São Paulo. Celebrity guests like Camilla Belle stopped by to pay the shop a warm welcome. Check out the event video below! [Glam Inbox]