Tortoise & Blonde Launches an Online Eyewear Revolution

The eyes have it! Glasses are an important part of one’s wardrobe as it serves to make an instant style statement. Looking to add a bit of edge to your eyewear ensemble? We've recently discovered Tortoise & Blonde, a unique new brand that makes fashionable frames at an affordable price for those with a confident and eclectic style. With eyeglasses and sunglasses in a multitude of colors, including black cherry, dark khaki, tortoise and blonde (of course), the brand is poised to start a vision revolution. The frames are available for purchase through where users can put on a virtual fashion show via the “try-on mirror.” To find the perfect pair upload a photo of your face, try on your favorite styles, and upload them to your Twitter or Facebook to get opinions from your friends. The site also provides free shipping on all orders and anti-reflective lenses for eyewear starting at $109. Polarized lenses are included for non-prescription sunglasses starting at $149. Online sales begin April 4th, so get ready to see and be seen!