Wet Seal Sets Your ABC Family Style
We regularly glean our style inspiration from our favorite characters on film and TV, but now Wet Seal will ensure you get the look down perfectly.
The retailer has partnered with ABC Family on a collection of apparel and accessories modeled after three of the channel’s top rated shows called Crush by ABC Family. Launching in October, the collection will feature pieces to recreate the looks of Callie Foster (Maia Mitchell) of The Fosters for an easy, boho flair; Bay Kennish (Vanessa Marano) from Switched at Birth for edgy style with pieces like moto jackets and maxi skirts; and Lacey Porter (Kylie Bunbury) from Twisted to channel sophisticated, feminine style with a few added embellishments.
John D. Goodman, chief executive officer of The Wet Seal Inc., looked to the tastes of his tweenage daughters who drew their inspiration from the shows. “One of the channels that inspires them [Wet Seal shoppers] and that they watch is ABC Family. It is relevant to who they are and what is interesting to them,” he explained to Women’s Wear Daily.
While graphic tees and accessories covered in characters’ faces are the norm for fan merchandise, this collaboration has brought fashion and fandom closer than ever before.
Other characters are expected to be featured later on, so we'll be waiting to see an Aria Montgomery collection. We want to dress like a Pretty Little Liar when the show returns for season five!