Multiple influencers have gone viral with a hair curling hack that requires placing a strand of hair inside a soda can and applying heat via a blow-dryer to the outside of the can. Beauty fanatics have been inspired to explore this hairstyling hack, but it may not be as effective as the videos suggest.
Although this manner of curling hair has passed several social media tests, some hair professionals are not necessarily fans of the hack. Celebrity hairstylist Clariss Rubenstein explained that the approach is not recommended, as it could lead to injury.
Instead, she recommends "a pin curl technique for bouncy curls," or hot rollers. In addition, Rubenstein stated that wrapping one's hair around the exterior of soda cans without using heat is a safer bet.