close up beauty portrait of a beautiful smiling woman with dots of make-up foundation on her cheek
Foundation Mistakes You've Probably Been Guilty Of
Picking the Wrong Shade
The wrong shade of foundation will ruin your look, to avoid this, Sephora recommends testing foundation before you buy it by applying a test patch along your jawline to find the shade that blends with your neck as well as your face. While L'Oréal advises always testing foundation on clean skin and checking it in natural light rather than artificial light.
Using The Wrong Formula
The perfect formula depends on your skin type; powder foundation is best for oily and acne-prone skin whereas liquid formulas are best for dry or mature skin. If you have dry skin, a dewy finish works best, while a matte finish flatters oily skin.
Blend Properly
To ensure that you are properly blending your foundation use a sponge, brush, or your fingers with a dabbing motion, rather than a rubbing motion. Clinique recommends starting out with only a little product and then building up your coverage. Apply a small amount of foundation to your forehead, chin, and either side of your nose, and then blend out, adding more as you need.
Don’t Forget to Prep
Make sure to properly prepare your skin before applying foundation by cleansing and exfoliating to remove dead skin cells. Follow with serum and toner, and finish with a moisturizer before applying your primer. Primer ensures a smooth application and comes in several variations, including illuminating, mattifying, and color-correcting.
Don’t Forget to Set
Setting sprays and setting powders will help your foundation to stay in place, which is essential if you want your look to last all day. In general, powders result in a mattifying effect and are best for oilier skin types, as they can dry out dehydrated skin. Both are offered in a variety of finishes, so don't be afraid to try different products to see what works best.