Why Emotional Support Water Bottles Became So Trendy
Everyone needs water to function and stay healthy, but it's hard to say when and why everyone started carrying water bottles everywhere. We want to delve further and explain the meaning behind the emotional support water bottle (ESWB) and what this fad is all about.
The ESWB gained popularity at the start of the COVID-19 pandemic when lockdowns were in place and many people could not leave their homes. Many businesses took advantage of the trend and began selling water bottles at exorbitant costs to customers seeking comfort and hydration.
Keong Yap, a clinical psychologist and hoarding expert, compared the emotional support water bottle to other types of soothing items. Yap told the publication, "They are objects that can't betray us. They are reliable and predictable, unlike people who can hurt us."