Get on Sephora’s New VIB List


Ladies, it’s time to join, check in, or upgrade your Sephora Beauty Insider status as the retailer revamps it loyalty program.

For starters, beauty junkies who can’t get enough will be able to reach a new level of addiction with the introduction of its VIB Rouge. Reserved for those who spend more than $1,000 in a calendar year, beauty buffs can go beyond the velvet rope at limited listed events with brand founders and celebs, early access to new products, free shipping (no matter what) on and unlimited complementary services at the retailer’s Beauty Studio, plus a beauty concierge hotline. Not to mention you even receive an exclusive shade of Bite Beauty lipstick when you sign up.

Don’t worry; VIB and Beauty Insider statuses will be nothing to sneeze at! All insiders will be able to attend members-only classes, get first dibs on new products, and, of course, their birthday gift.

Now you can combine your points with friends to earn some amazing rewards. If you can get up to 5,000 points you can jet to Los Angeles for a one-on-one yoga session with Josie Maran; host a spa facial party for you and your friend with Bliss; receive a cut from Living Proof and Jennifer Aniston’s go-to hair guru, Chris McMillan; host an after-hours brow bash for your and your friends from benefit; and even a Marc Jacobs bag filled with his new beauty line (even one item will be autographed by the man himself!). If you manage to nab 10,000 points, you and a friend could head to the city of lights to tour Make Up For Ever’s headquarters or if you’d rather head to the Big Apple, you could head backstage at New York Fashion Week with Stila (I’d love to meet you if you head backstage)!

To celebrate the re-launch, beauty insiders, VIB and VIB Rouge members can double, triple, and quadruple their points respectively from August 12th-18th, so team up with your friends to earn those points. Happy shopping!