Lady Gaga Steams Up The Screen for Her New Fragrance

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Lady Gaga is touching as many people as she can in anticipation of her newest projects, literally and figuratively.

Mother Monster turned up the steam over the weekend with the first clip from her upcoming scent sequel to her best-selling Fame. In the video directed by Steven Klein, she’s featured rolling atop a pile of hot male models to the tune of “I Can’t Give You Anything But Love” from Cheek to Cheek (which drops tomorrow) with Tony Bennett. While she serves face to the camera, boxers duke it out for her attentions, painting the screen red.

As for the scent itself, Eau de Gaga is meant to be unisex, as luxe leather balances the white violet heart with a twist of sparkling lime at the start. The boxers in the video take a few swings at the camera, possibly to emphasize the punched up notes in the perfume--but we’ll have to wait until January when the fragrance hits shelves to know for sure. Are you daring enough to rock this androgynous aroma?

Haven’t seen the clip? Check it out below:

httpv://www.youtube.com/watch?v=uu13NeGoAfM